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Top Eleven Rules for using Manufacturing Services in China
1. Take time to build a sound relationship
with your Chinese Counterparts.
Absolute trust must be established, since the
Chinese have limited faith in the legal/court system. It takes
time to develop trust. Plan on this stage of the process taking
at least six months of continuous dialogue. Establish the
right business structure for your relationship in China.
2. Establish the right management
structure for your relationship in China.
The road to China is littered with companies
that have tried to go at it alone and failed. There are a
number of ways to do it including turn-key operations, using
agents in China, using several different types of joint ventures
and owning your own factory. As you proceed through this list,
the savings increase, but so do the risks.
3. Look for a Chinese partner with
strong quality and process control.
You cannot depend on certification from the ISO
- the International Standardisation Organisation. QS Certification
(used in the automotive industry) is more dependable. Find
out whether your potential partner can be quickly qualified
to manufacture to your standards. If your prospective manufacturer
is too far below your required standards, the time required
to get up to speed could be prohibitive.
Conversely,
if your potential partner is too large or too quality-focused,
and if you would not represent a significant part of their
business, you might not be able to get the attention you need.
You don't want to become a "low priority" client
for them.
The best
match is when you find a small manufacturer just achieving
your level of quality control.
4.
Engineering is needed on both sides.
Examine the high tech capabilities of manufacturers.
Look for their Web and CAD-Cam capabilities in particular.
5. Plan on routine trips to China.
You will need to go twice a year to get the "face
time" that builds and maintains relationships in China,
unless you are looking for a "turn-key," "hands-off
" arrangement.
6. Understand the logistics.
If you will be shipping by sea, for instance,
expect a 4-8 week allowance for delivery of products. Therefore,
just in time inventory systems may not work. You will need
to maintain a higher level of inventory to support your customers.
It is also useful to maintain a back-up supplier.
7. Understand the Rules of Thumb
for costs of manufacturing in China.
For example, labour costs are typically 0.70
USD per hour and the labour content of manufacturing costs
is typically 5%. Generally, your manufacturing costs can be
reduced by between 30% to 50%, depending on the structure
of the relationship (see paragraph number 2). Similarly, the
costs of raw materials can be dramatically lower in China.
8. Recognise the importance of family
relationships in China.
Business networks are based on familial ties
(i.e. the father owns the factory and eleven relatives work
in it). An entire family might be involved in the factory,
which helps them diminish the impact from the sudden loss
of a key employee, but might not always be the most productive
organisational structure. While you might find it inefficient,
it's a fact of life - not a problem you can fix."
9. Plan to participate robustly in
social activities.
Business is conducted through social interactions
more in China than in many places. Dinners, drinking, tours
and sightseeing are all part of a continuum of daily commerce
and are important in building relationships and establishing
the trust that is mandatory for doing business in China.
10. Political connections are important
to expedite the business process.
The government officials are in control.
You need their approval for almost everything including a
business licence. Gifts are part of the social-business mix
too. Give them liberally, accept them graciously.
11.
Low labour costs, high profits, but make sure there are no
ethical problems, such as use of child labour.
Most companies are looking for low labour costs
in order to be competitive, but are keen to avoid unethical
exploitation of workers. We take these issues very seriously,
and take great care to recommend only organisations with high
ethical standards.
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